RECAP: Animal Concerts AMA

Starter Labs
8 min readJan 14, 2022

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January 14, 2021

Moon Trips
Thanks for joining us! Only 3 days to go to your Starter IDO, you all ready?!

Colin Fitzpatrick
Ready as I’ll ever be! 😎

SamK
Are we ever! I’m just about to get out a detailed post on our Discord channel covering everything our community needs to know about how to participate with Starter at 16 UTC Monday!

Moon Trips
Amazing!!

Colin Fitzpatrick
So much going on it’s crazy, but we are pumped for an amazing launch to come! Excited about working with you guys it’s been really greast so far!

Moon Trips
Same here, we’re super pumped and so is the community! Animal Concerts seems to be an exciting project for everyone! let’s get into it

Let’s get started with an introduction of yourselves and your experiences as well as a brief intro of the team.

Colin Fitzpatrick
Sure! I’m Colin I’m one of the founders and the CEO of Animal Concerts. I’m Irish from Dublin but I live in Dubai — but right now I’m actually in brazil!. I’ve been 20 years in Tech, working for companies like Oracle, Dell, Saleforce and HubSpot. Mostly Bizdev, Sales and marketing etc. Been in Crypto since early 2017 as a fanatic and super excited to now be launching our project after almost a year of insanely hard work!

SamK
SamK here, current CMO at Animal Concerts! I’m a serial entrepreneur if you’d like to call it that, having exited a business in Canada back in 2018, pitching a product on a popular tv show in Canada called Dragons Den, raised funds for an app in the UK, and have been advising and mentoring startups across the globe for the past 10 years. One noteworthy item: I mentored startups who applied for a FinTech challenge with UBS Bank in Zurich back in 2019, where they were looking to understand how to embed tokenization into their banking architecture….i.e…NFT’s! Love the crypto space intensely as an investor over the past 4 years, and after leading our corporate venture capital fund in Deloitte UK (one of the largest consultancies in the world), I decided it’s time to step into the Crypto world both feet in…with Animal Concerts!

Moon Trips
Wow!! Amazing backgrounds and experience!
You guys are made for this!
Ok let’s get into the details! Can you please summarize Animal Concerts and explain your mission?

SamK
Animal Concerts is building the Next Generation of Live Events in the Metaverse. We are revolutionizing the music industry for fans and artists worldwide: delivering unique, physical concerts with A-list artists, collaborating on NFT drops, live streaming in the Metaverse, and tokenizing that entire experience!

Colin Fitzpatrick
We have an amazing team with close ties to the music industry — one of our founders has a company who’ve been booking major artists and putting on events like the Emmys, Grammys, NY NYE Times Square parties and even superbowl afterparties. This is how we are able to book artists like FUTURE, Busta Rhymes and most recently Alicia Keyes — we did her new album launch event and are working on an NFT drop very soon!

Moon Trips
Superrr impressive! And so exciting. Everyone knows these amazing artists and that’s actually where I was going with my next question. You guys have already accomplished so much already and hosted huge events. Can you expand on all you’ve accomplished and how the events went.

Moon Trips
I mean this is incredible stuff! and to have all this under your belt prior to launch shows how much you’re capable of already. watch out!

Colin Fitzpatrick
We have lots of other different type stuff lining up soon — focusing on metaverse concerts and NFT’s. As you may know people like Travis Scott, Lil Nas and Ariana Grande have done some huge concerts online — Arianna Grande made $50m selling the digital assets alone! So a massive market here and still young..

SamK
Well let’s start with our FIRST concert, with the Grammy award winning rapper FUTURE! We shut it down at the Fountainebleau in Miami during Halloween of last year. It was a true night to remember, and I can’t wait to celebrate with you all at our next physical concert.

Moon Trips
Oh yea market is huge! Plus this entire concept allows the fans to feel closer to the artists they love too!

Moon Trips
This sounds so amazing. I can’t wait for the next one- I’m coming!!

SamK
Had to show love as well to my favourite Alicia Keys as she performed to an intimate audience celebrating the launch of her new double sided album KEYS! If you haven’t listened, you really should ❤️ until then, let’s keep the questions coming!

Moon Trips
I’m a little jealous…I adore this woman! ❤️

Colin Fitzpatrick
Thats what it really about. In one way we are creating new revenue streams, but it really about fan and artist interaction in new and amazing ways, and exposure to new fans too

Moon Trips
That’s cool

Colin Fitzpatrick
15 Grammys!!

What benefits do users have for experiencing these artists in the metaverse vs in person?

Colin Fitzpatrick
We are not trying to replace actual concerts, this is just a different experience. Mainly we open it up to a global audience not just people near once city who are lucky to get a ticket. Now anyone globally can experience it from the comfort of their own home. One day we will also do VR concert so with an Occulus Quest etc you can feel like you are dancing on stage with your favourite band — that’s something really amazing imo

We recorded the FUTURE gig in 360 and I’ve seen it, looks amazing

Moon Trips
Great answer! Makes a ton of sense and again tightening that fan-artist relationship by not limiting who can attend their shows.

SamK
Great question: well i’m sure most of us are now very familiar with the play-to-earn NFT space, which at the moment is attracting a lot of gamers! A new space that we are going to be showcasing to the world is ‘watch-to-earn’ -> where users can earn rewards for active participation in our Metaverse events. That’s why we partnered with Netvrk! Check out what Colin had to say in an article they published just the other day:

“As our brand continues to evolve and scale post our CEX listing, we’re looking to accelerate the way in which our business can not only share unique, blockchain-based, VR Concerts with the world, but to do so in a practical way that makes economic sense. Partnering with Netvrk allows us to reduce our infrastructure costs and create incentivized ways to reward users for their participation

Moon Trips
Watch to earn — wow. That’s cool! In what ways will users be able to participate in Metaverse events to earn? Or am I jumping too far ahead?

SamK
I’d say for now, jumping a bit ahead, but trust that we’ll be announcing everything in its entirety around how this will all come to life post IEO

Moon Trips
I don’t doubt it! Just excited about how it all will work :)

You have an app coming out this quarter right? Can you tell us what users will be able to do in the app.

SamK
Our App will feature the following:

-Fiat On-Ramp

-Wallet UI (display web3 wallet balances) + NFTs

-Cross-chain bridge for ANML token

-Staking pools + Rewards Program

-NFT Marketplace

-Governance Protocol

-Events (past, upcoming, cross-promoted)

-Access point to our own Metaverse

Colin Fitzpatrick
Thanks Sam. We want to involve the community as much as possible in what is happening and interaction with us and the artists we work with. There will be a fan art nft marketplace and competitions to make wearables — plus loads of competitions.

Moon Trips
Wow so the app has some really cool features. Amazed that you’ll be able to do all that within the app.

Moon Trips
I feel like this will enable Animal Concerts to onboard many newcomers to crypto as a result of the app itself and the community involvement aspect

Colin Fitzpatrick
This is a big aspect for me. The musicians we work with are contracted in to promote us on their socials which often have tens of millions of followers. We want to bring the next 10+m people into Crypto! Exposing them to our token and nfts for the first time. That’s very valuable to people…

Exchanges and NFT Marketplaces want to work with us because of this…

Moon Trips
I love it! Our industry needs this

SamK
Exactly! Bridging the music and crypto industry is tough, so anything we can do to make the process as seamless and easy to comprehend as possible is 🔑

Moon Trips
So key!! 💪👏

Speaking of NFTs…How are NFTs incorporated into your ecosystem?

SamK
Well let’s start here with our latest partnership announcement! Klaytn will be supporting our NFT drop in collaboration with a HUGE artist in the coming months… I wonder who it will be 👀

Also you know it’s a big deal if Cointelegraph has created an article about it!

https://cointelegraph.com/news/animal-concerts-partners-with-korea-s-klaytn-k-pop-in-the-metaverse

SamK
💰 Grant + Partnership Announcement 💰

Starting the week off right, we have signed a strategic partnership agreement with Klaytn, including a grant to support the Animal Concerts journey this year and beyond 🚀 🤝

Klaytn will support us in minting NFTs for A-list celebrities, starting with an NFT auction for a HUGE household name artist in Q1 2022.

Read more -> 📰 Klaytn Article

Come share your excitement with our community! 👇🏽

👾 Discord

And the final point I’ll make is simple: our own Animal Concerts NFT collection drop…. which will be EPIC

Moon Trips
Wowww
You guys dropping all sorts of teasers here today
We’ll be sure to check out that CoinTelegraph article and the NFT drop

SamK
What can we say we know this will be a massively successful launch on Starter.xyz on Monday, just here to reinforce why your community should know there investment is in the right hands with us

Moon Trips
That’s for sure!!
You’ve already got a proven concept and have a ton laid out to make this monumental

Let’s talk tokenomics! Please list the token utility, initial marketcap, IDO price, and the all important vesting schedule for $ANML.

SamK
Token Ticker: $ANML
Initial market cap: TBA following our announcement of our backers and fundraise
IDO price: $0.0045
Vesting: 25% at TGE, 25% every 2 months thereafter, for 6 months total vest

Moon Trips
What else can users do with $ANML?

SamK
Here’s what’s on our mind when it comes to utility, which is always evolving!

- ANML is a medium of exchange utilized to purchase tickets to shows and other NFTs on all supported chains

- W2E — Watch 2 Earn — users earn rewards for active participation in our metaverse events

- Governance rights for the Animal NFT Marketplace which features curated art collaborations between our partner artists and world renown digital artists, tangible item NFTs, tickets sold as NFTs, and experiential NFTs

- Governance rights for the on-chain treasury which is comprised of revenue generated from NFT marketplace fees, NFT ticketing revenue for events and limited edition NFT sales

- ANML promotes artist/fan interaction creating a mechanism for new revenue streams for artists, while fans can participate in aspects of events previously off limits

- Stake ANML to earn status, free tickets, perks and entries into limited edition NFT giveaways

- Partners and sponsors must stake ANML to gain access to events

Moon Trips
Woaaa
Amazing utility!
Ok let’s see what the community has to say, shall we?

SamK
Let’s do it!

Animal Concerts

Website: animalconcerts.com
Twitter: twitter.com/animalconcerts
Instagram: instagram.com/animalconcerts/
Telegram: t.me/animalconcertsofficial
Discord: discord.gg/jfzkMp9PSr
Medium: medium.com/@animalconcerts
Facebook: facebook.com/AnimalConcerts

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Starter Labs
Starter Labs

Written by Starter Labs

A leading #blockchain R&D company focused on IRL incubating & coworking via @atlantachain, decentralized fundraising and play&earn game dev for #Web3

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